지난 올해의 컬러

OVER 20 YEARS OF INFLUENCING PRODUCT DEVELOPMENT AND PURCHASING DECISIONS
From Fashion, Home Furnishings, And Industrial Design To Product Packaging And Graphic Design.
Since 2000, Pantone’s color experts at the Pantone Color Institute comb the world looking for new color influences. The selection process requires thoughtful consideration and trend analysis. including the entertainment industry and films in production, traveling art collections and new artists, fashion, all areas of design, popular travel destinations, as well as new lifestyles, playstyles, and socio-economic conditions. Influences may also stem from new technologies, materials, textures, and effects that impact color, relevant social media platforms and even upcoming sporting events that capture worldwide attention.
Twice a year Pantone hosts, in a European capital, a secret meeting of representatives from various nations' color standards groups. After two days of presentations and debate, they choose a color for the following year.